some blurb about me

With a name like ‘Matt Tassell’, he’s sure to have trodden a few carpets in his time.

An award-winning advertising Creative with 18 years’ experience, Matt started out as a BBH Grad and quickly found his way into the Creative department. He’s since worked for agencies including Grey, Iris, and TBWA, building client relations and picking up awards along the way. He’s worked on some of the world’s most revered brands, from sports giants to chicken shops to charities. Think adidas, McVitie’s, Samsung, KFC, Barnardos, Missing People, etcetera). 

He likes brutal simplicity of thought, good energy, and a Jaffa Cake (not a biscuit).

He once asked Lennox Lewis for Paul Gascoigne’s autograph (which, in hindsight, was an error).

He STILL blames himself for the collapse of Woolworths.

Before advertising, he earned a degree in Philosophy (can you step in the same river twice?) and is a proper, straight-up, fully-qualified RE Teacher (those Croydon streets will remember). So let him loose on a room full of opinionated adults, and marvel as he blows their minds with unassailable logic, Essex charm, and delicious creative alchemy. 

God bless Matt Tassell. 

He is married with two kids and a cat called Wilf. 

Some brands I have worked on

Some awards and accomplishments

CREATIVE CIRCLE- GOLD (THREE LIONESSES)
CREATIVE CIRCLE - GOLD (THREE LIONESSES)
CREATIVE CIRCLE - SILVER: BEST DIGITAL-LED CAMPAIGN – (ADIDAS NEVER FOLLOW)
CREATIVE CIRCLE - SILVER: BEST ONLINE ADVERTISING FILM – (ADIDAS NEVER FOLLOW)
CREATIVE CIRCLE - SILVER: BEST TV SCRIPT WRITING – (ADIDAS NEVER FOLLOW)
CREATIVE CIRCLE - SILVER: BEST SOCIAL (ADIDAS BOSS EVERYONE)
DATA & MARKETING AWARDS - GOLD WINNER - 2019 (WHICH? FAKE REVIEWS) 
BRITISH ARROWS - BEST NEWCOMER FINALIST  2013
BRITISH ARROWS - SHORTLIST 2020 (LUCOZADE,THREE LIONESSES)
CANNES LION (B) DESIGN – SOCIAL ENGAGEMENT 2017  (#MYNEOLABEL)
CANNES LION (B) MOBILE – CONTENT FOR USER ENGAGEMENT 2017 (#MYNEOLABEL)
CANNES CYBER LION - 2016 SHORTLIST – DURABLE CONSUMER GOODS - ADIDAS (BOSS EVERYONE) 
CANNES CYBER LION - 2016 SHORTLIST - CO-CREATION & USER GEN  - ADIDAS (BOSS EVERYONE) 
KINSALE SHARKS (S) 2012 (MISSING PEOPLE)
CLIO AWARDS (B) SOCIAL VIDEO  (NEVER FOLLOW)
CLIO AWARDS  (B) SPORTS WINNER (BOSS EVERYONE)
DRUM AWARDS 2025 (SILVER) - JAFFA CAKES
MARKETING AWARDS - JAFFA CAKES 
CONTENT MARKETING AWARDS - BEST USE OF INNOVATION (B) 2017  (#MYNEOLABEL)
ONE SHOW (S) (#MYNEOLABEL)
EURO BEST - MOBILE (G) (#MYNEOLABEL)
BT SPORT INDUSTRY AWARDS 2016  - WINNER - BEST INTERNATIONAL MARKETING CAMPAIGN (BE THE DIFFERENCE)
SYSTEM 1 - HIGHEST SCORING OOH CAMPAIGN OF ALL TIME FOR SYSTEM - JAFFA CAKES *SARCASTIC WOW*
BT SPORT INDUSTRY AWARDS 2017 SHORTLIST - CAMPAIGN OF THE YEAR (BOSS EVERYONE)
BT SPORT INDUSTRY AWARDS 2017 SHORTLIST - SOCIAL MEDIA CAMPAIGN OF THE YEAR (BOSS EVERYONE)
DRUM DREAM 2016 - SHORTLIST - (BOSS EVERYONE)
CREATIVE REVIEW - FEATURED PROJECT ANNUAL 2016 (BOSS EVERYONE)
CREATIVE REVIEW - FEATURED PROJECT ANNUAL 2016 (NEVER FOLLOW)
CAMPAIGN BIG - WINNER (S) 2016 (BOSS EVERYONE)
CREATIVITY ONLINE - PICK OF THE DAY CREATIVITY ONLINE (#MYNEOLABEL)
CREATIVITY ONLINE - PICK OF THE DAY CREATIVITY ONLINE (NEVER FOLLOW)
WEBBY AWARDS - HONOREE - ADVERTISING, MEDIA, & PR - SOCIAL MEDIA 2017 (BOSS EVERYONE)
CAMPAIGN - PICK OF THE WEEK (LUCOZADE THREE LIONESSES
CAMPAIGN - PICK OF THE WEEK  (MISSING PEOPLE)
CAMPAIGN - AD OF THE DAY (NEVER FOLLOW)
CAMPAIGN - AD OF THE DAY (JAFFA CAKES)
WINNER HAWKWELL ATHLETIC FC PLAYER OF THE YEAR 1994